February 2024

Lou & Maria, our Coca Cola 2024 Winners for RIT!
📸 Kasif Bin Arif
In this program, students create a 30 second commercial regarding Coca Cola and the magic of movies. The winning film out of 4 spots, is going to be shown in theaters all over the United States and Canada, before your movie starts! We have our run with our commercial through AMC from August 5th to September 2nd of 2024!

📸 Kyle Chong
My Role on this Set!
I was lucky enough to be asked by Gabriel (Gabo) Ponte – Fleary, the winner of this competition from two years ago (Say Cheese!), to be on the behind the scenes team. Our team’s purpose was to capture interviews and B – Roll of the students and faculty, creating the main spot! My job was the First Assistant Camera, where I helped set up a camera for the interviews, and eventually went around the set, and captured the work in action.
It was an incredibly rewarding, challenging, and fulfilling experience, and I am extremely grateful to have been apart of this project!










📸 Kasif Bin Arif, Kyle Chong, Nash Snyder
Thank you for the behind the scenes team, the main shoot team, Coca Cola Refreshing Films team, our on set photographers, and of course Lou, Maria and Gabo for allowing me to be on this wonderful team of collaborators!
Here are some shots from our Behind the Scenes Video that I captured!
Overall, it was an incredibly amazing experience to be apart of a professional film set! I will definately not forget this experience, and look forward to more to come!







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